Fendi: The Peek-A-Boo Project

Fendi has joined forces with a group of  ten extraordinary women for the Peekaboo project: a charity initiative to raise funds for Kids Company, masterminded to celebrate the new London Fendi flagship store that opened on May 1st 2014. Inspiring symbols of Great Britain’s creative spirit, each woman personalized her own Peekaboo handbag with creative flair and intimate wit. Of the two examplaries realized, one will remain property of the celebrity and the other will be sold at a charity auction. The Peek-A-Boo bag has been launched since 2009. FENDI’s iconic Peekaboo epitomizes the brand’s tradition of combining luxe materials in unexpected, edgy ways thanks to the expertise of skilled artisans. The essence of dualism, the Peekaboo reveals an intimate side that plays with contrasting materials and hues. The 10 exclusive Peekaboos will be sold through an online auction on fendi.com. Bid for your favourite Peek-A-Boo here. 

GWYNETH PALTROW'S PEEKABOO

CARA DELEVINGNE'S PEEKABOO

ADELE'S PEEKABOO

JERRY HALL'S PEEKABOO

GEORGIA MAY JAGGER'S PEEKABOO

TRACEY EMIN'S PEEKABOO

ZAHA HADID'S PEEKABOO

NAOMIE HARRIS'S PEEKABOO

TANYA LING'S PEEKABOO

KATE ADIE'S PEEKABOO

Source:

Fendi